Trade shows and vendor events can cost you a lot of time and money. But the benefits you reap of meeting hundreds or thousands of people at once to introduce to your business is an opportunity you can't pass up!
A successful vendor event requires a few key ingredients…
- A well thought out and attractive table
- Drawing slips and a prize
- Marketing materials
- A goal in mind (obtain sales, bookings or new team members)
- And enthusiasm
But there is one VITAL step that many direct sellers and vendors miss…
And that is FOLLOW-UP!
In this training, DSN trainer Lydia Martin walks through how you can make strong connections at your events, how to organize and follow my 2+2+2 follow-up system and the forms of communication that will be best for reaching your new leads.
Don't leave money on the table by not following up and building relationships with your customers!