How to: Show-On-The-Go

In direct sales, being ready for business is one of the most important things you can do. Unfortunately, there is sometimes a small hurdle to being ready, and that is not taking it seriously. Your direct sales business is a business, even if you consider it your part-time business. But part-time can mean big profit if you take it seriously.

Today I am going to share with you one of my friend's methods for obtaining sales whenever, wherever, and that is with your show-on-the-go.

Your show-on-the-go is a huge opportunity for you while you are out and about. An outing with the kids on a play date can quickly turn into a sale, booking or new recruit for your team. It’s an opportunity that, if you are ready for it, can be very successful.

Your show-on-the-go is a mini kit that you carry with you in a tote bag that contains items that you can throw a mini party with. Carrying around your large kit that you take to parties is unrealistic – but having some items in a small bag is an easy way to show off some of your products while you are out.

Here is what to include in your show-on-the-go

  • Two or three catalogs
  • One host packet
  • One opportunity packet
  • Small collection of products (samples or swatches are fine if your products are too large to carry)
  • Tablecloth (A tablecloth can make your setup look better and act as a backdrop for your products, especially if you’re in a less-than-desirable location.)

Here is an example of how your show-on-the-go might play out:

While at the pool or park with your child, you are chatting with someone. Eventually, they ask what you do.

You: I help women select great accessories to stretch their wardrobe.

Woman: That sounds amazing! That’s something I could use help with.

You: I happen to have a few of my favorite and most versatile pieces with me. If you want, I can show them to you now.

This kind of thing can happen anywhere. I’ve even had this happen at a family reunion.

Family member: Hey, are you still selling that jewelry?

You: Yes I am! I actually have our new catalog with me as well as a few of the new pieces with me. Let me go grab them.

These examples give you the opportunity to do a little mini show right then and there. Numerous reps have shared with me that they have had a $400 party poolside in the middle of the summer while relaxing on a fun afternoon with their kids.

Being ready for business at all times means you will never miss an opportunity to grow your products and share your business. Spend the next few days getting your show-on-the-go ready and having it on hand at all times.

Excerpt from Direct Selling for Dummies. To purchase your copy, click here.