When you are sharing your business opportunity, you need to change your mindset from one of “me, me, me” to “them, them, them.”
It is your job to share the opportunity and the benefits of the direct sales industry with everyone! The business opportunity is an amazing gift you can give to men and whom, no matter their financial or family situations.
I am so passionate about recruiting because I am passionate about making a difference in the lives of other people.
Direct sales is about solving a problem. Whether that is through your products or your business opportunity. So when you are recruiting and prospecting, be sure to touch on the five needs of direct sales, because your leads have some (or all) of these issues in their life, and your company is just the thing to solve it.
The Five Needs of Direct Sales:
Financial freedom or income: You can make extra income or you can make a very nice full‐time income. You can create and choose what you want depending on how many hours you have to put into it. A lot of people do direct sales as a fun hobby, sharing the products with friends and family for some extra spending money. Others do one or two parties a week for a part‐time income. And then some work on average at least two parties per week and start to build a team to make a very nice full‐time income. The amazing thing about direct sales is that you generate the income you deserve. You are in charge of your own business and get from it exactly what you put into it. You determine when you’re open for business and how much money you want to make.
Flexibility of time: Your direct sales business can work around your existing priorities and responsibilities. You can work your business at 2 p.m. or 2 a.m. — it’s completely up to you. College students can schedule parties around major exams and classes. Moms can remain at home with their children and choose to work when they want to. Those with a full‐time job can schedule their business around family and work commitments.
Friendships: Another major benefit you get from starting a direct sales business are the friendships you create with other reps. With your business, you’ll network and make connections with like‐minded people who all share the same passion as you. Your team members will become some of your best friends as well as your biggest motivators and cheerleaders. Annual conference/convention is an amazing time to get to meet more people within your company and establish those connections.
Recognition: Representatives are constantly rewarded by their companies with great gifts, ranging from small rewards to incentive trips that amount to fully paid vacations. Many 9–5 jobs rarely provide the recognition people deserve for their hard work, or the appreciation. Direct sales not only gives you an income you deserve and a schedule you want, it celebrates all of your achievements. And the friendships you make along the way also join in on these celebrations.
Self‐esteem and personal growth: Although very few people actually join for this reason, I rarely see anyone who doesn’t experience an increase in their confidence and self‐esteem through the new skill sets they learn, the recognition they receive, and the meaningful connections that they make.